BEAUTY IS PERFECTION

There's this company called GoldieBlox that makes building toys for young girls. The company got a lot of attention a couple of years ago (or was it last year?) when they used the Beastie Boys song "Girls" in one of their (very empowering) commercials... the Beasties weren't happy with the commercialization of their songs, which surprised me since Ad-Roc is married to uber feminist Kathleen Hanna. Is it possible she's not actually the grrrl we all thought she was?


Anyway, GoldieBlox just released a commercial for their new action figure - a hammer wielding badass girl. The commercial pays homage to 1984 with an assembly line of cookie cutter girls being told by (i think?) Olivia Munn "Beauty is perfection." The girls, thanks to a rebellious peer, eventually break out of their mould as their heroin pull a "Y-Control" style smash-a-thon.

The use of Metric's "Help Me I'm Alive" works really amazingly with this commercial and so my hat goes off to whomever selected it! See for yourself!

HAVE YOU SEEN?: Lorde's "Yellow Flicker Beat"

My goal is to post more often. It's also to make over this site. Let's see if i do either of those things.

I'm totally loving this video Lorde just put out for "Yellow Flicker Beat." Maybe it's just because i'm hungover, but to me this video is like the bizarro version of Miley's "Can't Stop." Please see rationale below:

Sure, Lorde dances like she graduated from the Thom Yorke School of Interpretive Dance:

While Miley ... does this:

But wait a second... what's this? 

They both perform from bed:

They both perform by a window:

Actually, the above image of Miley is a 2-4-1... since they both like performing by vertical slatted shades: 

And both have a fondness for shrubs:

And they both perform from a pool:

And outfit themselves in sheer tops! 

So yeah... I think i'm on to something.